In this episode, Madalyn not only shares specific tools Twitter offers that will make it easier for your business to attract leads on the platform; she also emphasizes how social media has become the platform where prospects start to know, like, and trust you before they make a purchase.Read More
You can listen to the Small Biz Chat Podcast on iTunes here. In this episode we chat with author, speaker, founder and the very “legit” Mr. Justin Wise, CEO of ThinkDigital. We connected with Justin to talk about social media, but the core of our conversation really ends up revolving around purpose. Even though so many small business owners and entrepreneurs don’t invest the time to create a clear mission, Justin believes a cornerstone of success in digital marketing is “a deep-seated connection to a common purpose” between an audience and a business. Once your purpose is clear, it’s...Read More
In this Small Biz Chat we talk to ecommerce expert Jordan Gal. Today Jordan owns CartHook, a software company that helps ecommerce stores reduce shopping cart abandonments, but before that he was creating a streamlined conversion pipeline in his own online business! Listen to our conversation to learn from his insights and find out how he was able to supercharge online sales.Read More
You can listen to the Small Biz Chat Podcast on iTunes here. Does it ever seem like your business is stuck in a rut? That’s how entrepreneur Lisa MacQueen felt when she started building her business CleanCorp from the ground up. Fortunately, she realized early on that persistence and a personal, human sales experience was the way to take their business into overdrive. Since then, she and her husband Hamish have increased sales 195 percent, improved customer lifetime value 145 percent, and expanded their business throughout Australia and New Zealand. During our conversation Lisa shares the tactics they used...Read More
You can listen to the Small Biz Chat Podcast on iTunes here. It’s mid-October and the madness of the holiday season will be upon us in no time! That’s why we consulted small business guru Barry Moltz to talk about how you should be gearing up. Listen in to find out what you’ll need to be successful and which marketing tactics to start using today. In this episode you’ll learn: How to be there for customers when they’re ready to buy What it takes to get on a prospect’s “maybe” list The marketing tactic you should start executing on...Read More
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